At TerrAscend, one of the brands I've had the distinct pleasure to work with was Kind Tree Cannabis, a brand that covers almost every form of cannabis from raw flower to high-end concentrates. When I started, I was tasked with helping Kind Tree find a voice of its own. While the brand is constantly evolving and updating, these are some of my favorite pieces of illustration, design, marketing, and graphics I've done to date.
Representing each strain's individual personality through illustrations, photobash, and typography.
From social media to full hand drawn animations.
Creating eye catching advertisement fit for a stoner.
From updating fonts and type to redesigning a classic.